Yann Tiersen Completes Midsummer Cycle Tour

Now there are many ways in which you can go about music promo but few are bold enough to try something as bold as Yann Tiersen has just done. Today (Tuesday) marked the completed of his 'Midsummer Cycle Tour' in France in which Tiersen cycled a route in the shape of an infinity symbol to help promote his aptly named 'Infinity' album.

Tiersen undertook a 1000km cycling and signing tour of Brittany, France over six days. En-route he stopped at independent record stores for record signings as well as a few surprise musical stops along the way. You are now able to watch a selection of the footage from his cycling adventure over on his website.

Here's his final video to help soothe your curiosity;